This is a case study. You are insured with an insurance company that has been operating fairly efficiently and has been providing satisfactory service. It incurs the following expenses and charges a premium of $1,000:
average claim per policy $550
expenses $200
commission to agents $150
profit margin $100
premium $1,000
Another insurance company offers you a lower premium of $900 but if the lower premium is due to any of the following factors:
a) they are more efficient in handling their claims
b) they are likely to be more difficult in paying claims due to inadequate premium
c) they may offer a lower quality of service
d) they are keen to gain market share and don't mind making a loss
Here are the results of the survey.
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