Earn back the public trust

Business has to change to earn back the public trust. Here is an article from Jeff Kindler, CEO of Pfizer.


At Pfizer, we’ve begun to change.
We know we need to be straight with people...

The stakes are high.
We know we will be measured not by what we say, but by what we do.
If we don’t do what we say we will, then we’ll lose trust even further.
Then we could lose customers or face more legal problems.

This is true for all leaders, whatever industry or public office they’re in.